醒咖 (WAKE CUP) 品牌设计
醒咖(Wake Cup)是一家位于伦敦的创新咖啡品牌，将 匠心咖啡、新鲜烘焙与社群文化融为一体，致力于为顾客 打造轻松的休憩空间。通过手工咖啡与健康轻食，醒咖提 升日常生活品质，倡导咖啡作为生活态度的象征。品牌视 觉采用简洁排版与轻松插画，传达“找到放松生活节奏” 的理念。
Wake Cup is an innovative London-based coffee brand that blends artisanal coffee, fresh baking, and community spirit to create a relaxing space for customers. With handcrafted coffee and healthy daily bakes, Wake Cup enriches daily life, viewing coffee as a symbol of lifestyle. The brand’s visuals feature clean typography and playful line illustrations, expressing its core idea: finding a relaxed, joyful pace of life.